Our Story

Howdy!
We’re Coco & Blu, the hearts behind My Ride or Die Canine.

This brand was born from a desire to share a piece of our bond with the world—focusing on what we care about, what has worked for us, and who we are.

Since the day Blu came into my life, we’ve been inseparable. Together we’ve lived in five different cities, moved ten times, and road-tripped across the U.S. all the way to Mexico! Hence the name “My Ride or Die”.

I wanted to create something I felt deeply passionate about—something that would benefit not just you and your dog, but the planet, too. For the past eight years, Blu has thrived on an all-natural diet. He’ll be turning 15 this November, and people are always shocked when I tell them his age—he’s still strong, active, and playful as ever.

Along the way, I’ve spent the last five years learning about the importance of soil regeneration, the dangers of chemicals in our food supply, and the impact of how we raise and treat animals. All of that has led us here:

An all-natural, single-ingredient treat—free from antibiotics, vaccines, added hormones, herbicides, and pesticides.

We’re proud to support local farmers who practice regenerative agriculture, care for their animals with respect, and make it possible to nourish our favorite companions with the healthiest treats imaginable.

Thank you for choosing the best for your ride or die—and for supporting values that matter to us all.